Learn how Polco improved multi-threading using Pursuit

Challenge

As Polco expanded its offerings and client base, they faced the challenge of efficiently identifying and reaching out to the right decision-makers within government organizations. Given the busy schedules and short-staffed nature of many governments, it was crucial for Polco to target the right person with the right need at the right time.

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Solution

Polco turned to Pursuit to help streamline their go-to-market efforts. Pursuit's platform enabled Polco to:

• Quickly identify the appropriate decision-maker within a government organization, saving valuable time and resources
• Leverage geographic data to identify nearby jurisdictions facing similar issues, allowing for targeted outreach and the sharing of relevant case studies
• Centralize data and insights, empowering sales representatives to focus on delivering value rather than spending time on repetitive research tasks

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Results

By partnering with Pursuit, Polco was able to significantly enhance its go-to-market efficiency and effectiveness. The time saved in identifying the right decision-makers allowed Polco to focus on delivering value and building strong relationships with their government clients.

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Testimonial

Alex Peterson, co-founder and COO of Polco, emphasized the importance of Pursuit's solution: "If we can take our geographic view of the world and very easily say, 'We think that we can deliver the most value for this municipality,' now we can very quickly figure out who is the right person to talk to about exploring a way to work together."